Unrivaled Brands, Inc. (OTCQX:UNRV), a multi-state cannabis operator, announced on Monday that it has entered into an exclusive distribution agreement with Humboldt Farms, California’s leading source for organic sun-grown cannabis. As part of the agreement, Unrivaled will be executing all sales and distribution services of Humboldt Farms-branded products, including its hand-selected buds grown on small family farms in Humboldt County.
Unrivaled Brands has operations in California, Oregon and Nevada.
“Unrivaled’s California distribution strategy is to have a best-in-class offering across all key product categories. With Humboldt Farms, we can now provide buyers at our partner dispensaries with one of the best sun-grown flower options on the market — from a brand whose culture and values reflect those of the Unrivaled team,” said Unrivaled president Oren Schauble. “Currently a top seller at Unrivaled dispensaries Blüm, The Spot and Peoples OC, we believe Humboldt Farms has the potential to be a top provider of sun-grown flower in California overall.”
Humboldt Farms founder and CEO Zach Rubin is also optimistic about the new arrangement.
“With their bold and creative approach to sales and their understanding of the market, we feel really confident in Unrivaled’s ability to expand our footprint into hundreds of premier dispensaries. Unrivaled shares our vision of Humboldt Farms as a leading